Unlocking Business & Human Value: Reimagining ROI for AI Initiatives

Download the Whitepaper Now!

By submitting your details, you agree to our Privacy Policy.

 

Traditional AI initiatives often center on "Cold ROI", cost reductions, automation, and productivity gains. However, this narrow view overlooks the transformational impact AI can have on people, culture, and sustainable business growth.

Photon’s Business & Human Value (BHV) Framework offers a new blueprint for measuring ROI. It integrates business performance metrics with human-centered outcomes—such as creativity, engagement, and well-being, ensuring that AI adoption not only scales but compounds value across the enterprise.

This whitepaper provides a comprehensive playbook for business and technology leaders to deploy AI initiatives that deliver measurable results, powered by Photon’s CAVU scorecard and Enable → Engage → Elevate → Empower adoption loops.

What You’ll Gain from This Whitepaper

  • BHV Model & Framework: A structured way to move beyond cost savings, showing how to design AI systems that improve efficiency and elevate human outcomes such as creativity, trust, and well-being.
  • CAVU Scorecard: A practical measurement system that captures Capability (accuracy, automation lift), Adoption (who’s actually using it), and Value Unlock (business + human impact) with clear, visual metrics.
  • Adoption Loops: Guidance on using Photon’s Enable → Engage → Elevate → Empower model to scale adoption, avoid shadow AI, and keep teams invested in the tools they use daily.
  • Proven Benchmarks: Real-world examples from recruiting, healthcare, customer service, and software—like profile creation reduced from 60 minutes to under 5, or documentation time cut by 70%—showing how BHV drives measurable outcomes.
  • Deployment Roadmap: A stepwise plan to assess readiness, configure governance, and implement AI programs that are sustainable, measurable, and enterprise-grade.

Build AI That Elevates People and Performance

Whether you’re rolling out copilots, reducing burnout, or optimizing enterprise workflows, this whitepaper equips you with Photon’s BHV playbook, CAVU scorecards, and adoption frameworks to maximize ROI where it matters most.

Download the whitepaper now!

Meet the authors

Deepak Sharma

Author: Deepak Sharma

Linkedin LinkedIn

Chief Client Strategy Officer

Deepak Sharma is a vanguard of Customer Success (CS) across diverse industries and geographies. As a key member of the executive leadership team, he is instrumental in defining and executing on global strategies for digital transformation, customer growth, and GenAI for Photon and its clients.

John Negrau

Author: John Negrau

Linkedin LinkedIn

Vice President - Client Strategy & Innovation

John Negrau is part of the Strategy Consulting Group at Photon, leading the Consumer Vertical (B2C, D2C, Retail, CPG). He blends and balances digital enablement, AI strategy, technology, data, and processes that drive frictionless relationships between our customers and the customers they serve.

Brian Winett

Author: Brian Winett

Linkedin LinkedIn

Consulting Manager - Client Strategy & Innovation

Brian Winett specializes in strategy engagements ranging from supporting culture shifts while enabling digital transformations, to enabling customer and colleague success initiatives. He also supports technical initiatives that involve modernizing archaic, legacy architectures.

Esha Bhatia

Author: Esha Bhatia

Linkedin LinkedIn

Consulting Lead - Client Strategy & Innovation

Esha Bhatia drives digital strategy and innovation across sectors, with a focus on turning emerging tech trends into scalable business impact. She specializes in strategy engagements that span digital transformation, business development, and operations, while enabling clients to adopt leading-edge technologies.

We are ready to help

"The question isn’t whether AI delivers ROI - It’s whether we are asking the right ROI questions. We are helping clients unlock new frontiers of creativity, resilience, and value that only AI-human collaboration can deliver."

Mukund Balasubramanian

Co-founder & CTO, Photon

Mukund Balasubramanian